Reduce Energy Costs While Increasing Environmental Sustainability
By Rowan Sanders Director of Marketing & Communications, Veolia Energy North America | June 10, 2012
Everyone in the hospitality industry understands that guest satisfaction is the number one priority and keeping guests happy requires a high level of service and comfort, which typically means consuming a high level of energy. And with energy costs at an all-time high during a difficult economy, hotels are facing the pressure of balancing the guest experience with the need to implement facility-wide energy saving measures.
To illustrate these costs further, according to the California Hotel & Lodging Association (CH&LA), the hospitality industry spends $3.7 billion a year on energy (see sidebar for other hotel energy use facts). According to the ENERGY STAR program, America's 47,000 hotels spend $2,196 per available room each year on energy, representing about six percent of all operating costs. The good news is that there are a number of green facility management measures that hotels, resorts and destinations can implement to dramatically reduce energy use and utility bills, helping to limit greenhouse gas emissions and preserve the environment all while improving the guest experience.
Energy efficiency can improve the service of capital equipment, enhance guest comfort, and demonstrates a commitment to climate stewardship. Hotels, especially full-service facilities, have a wide array of energy uses and a correspondingly wide array of savings possibilities. From lighting to cooling to cooking, even small steps can help save money and the environment.
Green Facility Operation and Management
Hotels operate 24 hours a day, seven days a week and 365 days a year, hosting guests and offering various services and amenities. As a result, building upgrades can be especially difficult to implement as any downtime or disruption in hotels can negatively impact the guest experience and the bottom line. Measures that are effective in other settings, such as occupancy sensing, time-clock control, and thermostat setbacks, must be implemented with great care in a hotel so as not to detract from the experience of guests.
Nevertheless, the impact of rising energy costs (hotel utility costs have increased by an annual average of 12 percent in recent years) continues to lead hotel operators to actively identify greener facility operations and management techniques.
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