Editorial Board   Guest Author

Ms. Rose

Clara Rose

Founder & Chief Executive Officer, Influence MATTERS

Clara Rose was a communications major in college, she found it suited her personality, offering an outlet for her writing and creative side. After college she worked in a variety of positions that focused on the written and spoken word but found that in each position, she gravitated toward educating and leading others.

Ms. Rose also discovered she had a passion for business and personal development. She has built a life-long career around educating professionals, about business and personal development, using the written and spoken word.

As a Content Strategist, Editor, and Publisher, Ms. Rose works with entrepreneurs and professionals who want to craft their messaging and expand their influence. For more than twenty years, they have turned to Ms. Rose, to help them identify their vision and mission statement, strategize their messaging, and create content and tools, to help them succeed.

Ms. Rose is the chief editor for RoseDale Publishing, a press mark that produces business books for professionals. She is the creator of the Brainstorm & Blueprint Method, a proprietary process for book building, from conception through publication. Her new business book series, Everything MATTERS is available soon.

Additionally, she is the founder of the SAVVY Business Builders movement; an online group for sharing knowledge, tips, and tools, for business and professional development.

Ms. Rose believes success is a matter of influence, but influence is not accidental. It comes from the implementation of a sound strategy, with the correct resources and tools.  

Ms. Rose is the founder and CEO of Influence MATTERS, a consulting practice focused on writing, speaking, and leading, to establish and expand influence.

Please visit http://www.craftingyourmessage.com for more information.

Ms. Rose can be contacted at +1 727-267-3304 or hello@craftingyourmessage.com

Coming up in November 2020...

Hotel Design: Home Away From Home

With the rise of the sharing economy and the peer-to-peer marketplace for lodging options, hoteliers are re-thinking the look, feel and appeal of their locations. There is an emphasis on re-creating a feeling of homeyness - a comfortable, cozy and inviting space that feels like home. 'This is accomplished through the careful selection of furniture design, paint colors, lighting design, artwork, bathroom fixtures and textile accessories. In addition, some hotels are providing their guests with upscale amenities, such as a book and movie library, home-style kitchenettes, a coffee machine with locally-sourced beans and tea, or even a batch of fresh-baked cookies. Similarly, there is a growing design trend based on the concept of place-making. Travelers are searching for experiences that are unique and authentic to the locale in which they find themselves, and so hotel designers are integrating a sense of place into their work. This is partially achieved by incorporating traditional artisanal crafts and other local artwork into hotel rooms and communal spaces. Another design trend includes the creation of full-service, co-working environments within the hotel. Guests don't like to stay alone in their room when they need to work, so now they can go downstairs to the lobby-or up to the roof-to work among others. These areas encourage guests - and non-guests alike - to stay as long as they like and to partake of hotel amenities. Finally, recognizing the importance of the Wellness Movement, some designers are exploring how room design can increase the likelihood of deep and restorative sleep. Creating dark and quiet spaces, blocking excessive light, providing guests with a selection of different kinds of pillows, and the ability to control room temperature, are a few of the best practices in this area. These are some of the architecture and design topics that will be covered in the November issue of the Hotel Business Review.