Editorial Board   

Mr. Javed

Naseem Javed

Founder, ABC Namebank International

Naseem Javed a corporate philosopher, is founder of Expothon Worldwide and now leading a worldwide movement on how to create 'supremacy of innovative excellence and business leadership performance' via high speed 'mass market penetration strategy implementation modules'.

Mr. Javed's latest work is getting global attention. He also conducts special 'CEO executive workshops' and 'global age strategy sessions' to create more powerful marketable 'high-value global corporate assets'. Mr. Javed is a world recognized authority on corporate nomenclature, global and domain naming complexities, and cyber affairs, a world-class speaker, syndicated columnist and author of several books.

Mr. Javed founded ABC Namebank some 35 years ago, led teams and personally created image personas and name identities that are still alive and dancing and created $30 plus billions of dollars in revenue for their rightful owners annually; TELUS, CELESTICA, INTRIA, GENNUM, VINCOR, DUPLIUM, AGRICORE, POLLARA, TRANZUM, INTEQNA, OMNI-TV AND ZARLINK and hundreds more. He has also helped clients on various global nomenclature complexities like IBM, GENERAL MOTORS, TEXACO, HONEYWELL, BELL CANADA, KPMG, BELL SOUTH, RBH, GENTRA, CENTERPOST, OMNI-TV, ROYAL BANK, SASKTEL, JOHNSON & JOHNSON, AIR CANADA, RADIO SHACK, MERCK, BBDO, PETROCANADA, ROGERS and hundreds more.

Mr. Javed wrote 'Naming for Power' in 80s, 'Domination, the gTLD name games' in 2012 and Image Supremacy in 2013 and Alpha Dreamers in 2019.

Please visit http://www.expothon.com for more information.

Mr. Javed can be contacted at +1 212-697-7700 or nj@expothon.com

Coming up in October 2020...

Revenue Management: Maximizing Profit

Hotel Revenue Management continues to evolve at a blistering pace. Driven by technological innovation and new distribution channels, there are some dynamic opportunities for expansion in this fast-growing field. The technology is primarily designed to help revenue managers further refine their operations and pricing models to maximize hotel profit. For example, hotels can't be all things to all people, so a key strategy is to precisely identify their target audience. By employing geo-targeting techniques and analyzing behavior such as previous bookings, on-property purchases and online shopping practices, there is an increased capability to define guest demographics. By segmenting customers in more specific ways, hotels are able to create more personalized experiences which, in turn, allow managers to optimize their room rates. It is also an effective way to fulfill the unique needs and preferences of the individual. Another methodology is to consistently monitor the competition's pricing strategies. There are software tools that analyze a competitor's current rates, and then allow a hotel to make its own pricing adjustments. It is also a useful means to conduct forecasting models. Other technologies that are being integrated into a revenue manager's toolkit include Artificial Intelligence in the form of automated algorithms, and Voice Recognition (VR) for data inquiries, rate changes, and booking behavior. Predictive and analytic software programs are also being leveraged to provide more forward-looking data, instead of the usual reliance on historical performance. These metrics allow managers to be more proactive - rather than reactive - with their revenue strategy. The October issue of the Hotel Business Review will examine these developments and report on how some leading hotels are executing their revenue management strategies.