Editorial Board   

Mr. LaTour

Tom LaTour

Principal, LaTour Signature Group

Tom LaTour is one of the founding partners of LaTour Signature Group, a joint-venture business with ResortCom Elite that provides superior management services to small, luxury fractional ownership properties throughout North America. As the former Chairman and Chief Executive Officer of the Kimpton Hotel and Restaurant Group, he is applying his more than 40 years of experience in the travel and hospitality industry to this booming new vacation real estate market. A graduate of Michigan State University, Mr. LaTour started his illustrious career working for American Airlines as general manager for the Sky Chef division. He joined Amfac Hotels in 1973, and for 10 years helped operate the diversified hotel and restaurant chain's 17 nationwide properties. In 1983, Mr. LaTour joined founder Bill Kimpton in the ambitious endeavor of pioneering the then new hospitality niche of boutique hotels. Throughout his nearly quarter century with the company, he saw the exclusive Kimpton brand expand to include 40 boutique hotels and restaurants throughout 17 cities in the United States and Canada. The Kimpton brand stood out for its commitment to helping guests maintain and enrich their lifestyles on the road. Each property reflected the energy, personality and pulse of its distinct location, history and architectural style. Kimpton, under Mr. LaTour 's direction, provided highly personalized guest services and welcomed travelers with an atmosphere that embraced its signature elements of care, comfort, style, flavor and fun. Mr. LaTour retired in 2006 after a 23-year career at Kimpton, during which his dedication and visionary leadership established it as the leader in the boutique/lifestyle hotel segment as well as creating strategic alliances with global issues and eco-friendly efforts such as AIDs research and Trust for Public Land. In early 2007, Mr. LaTour joined long-time friend and business associate John E. Small, along with ResortCom International's President Jeff Healy, to form San Diego-based LaTour Signature Group. According to Small, "Tom LaTour has the incredible vision and extraordinary business acumen necessary to lead the explosive growth in this niche market by providing the ultimate luxury brand for smaller fractional properties." In addition to heading this new business venture, Mr. LaTour remains on the board of directors for Kimpton Hotel and Restaurant Group and also serves on the boards of many nonprofit organizations, including the Hoffman Institute and the REDF "Investing in Employment Hope." He is a trustee of the San Francisco Maritime Park Association and serves on the San Francisco Planning and Urban Development Association advisory Board. In addition, he is founding board member of the Union Square Business Improvement District, past chair of the San Francisco Convention & Visitors Bureau, and is on the advisory board for California State Polytechnic University, Pomona. Along with his wife, Barbara, he owns and operates the 25-acre LaTour Vineyards in Napa Valley where they produce barrel-fermented Chardonnay, Pinot and Syrah wines.

Mr. LaTour can be contacted at 415-568-2210 or tlatour@latoursignaturegroup.com

Coming up in September 2020...

Hotel Law: Protecting Guest Privacy

Every business is obligated to protect their customers from identity theft but unfortunately, data breaches have become all too common. In an effort to protect a guest's right to privacy and to safeguard their personal data, the European Union passed a General Data Protection Regulation (GDPR) that could hold hotels legally liable for any breaches that expose a customer's sensitive personal information. Though the GDPR only pertains to EU citizens' data, any international business that mishandles their data can be legally responsible. Another legal issue of concern is the fight involving hotel "resort fees." Several states attorney generals have recently filed suit against two major hotel chains in an effort to litigate this practice. Their suit alleges that these companies are "engaged in deceptive and misleading pricing practices and their failure to disclose fees is in violation of consumer protection laws." The suit seeks to force the hotel chains to advertise the true price of their hotel rooms. There are several other legal issues that the industry is being forced to address. Sexual harassment prevention in the workplace is still top of mind for hotel employers-particularly in New York and California, which now statutorily require harassment training. Hotels and motels in California will also soon be required to train all their employees on human trafficking awareness. Immigration issues are also of major concern to hotel employers, especially in the midst of a severe labor shortage. The government is issuing fewer H2B visas for low-skilled workers, as well as J-1 visas for temporary workers. Though there is little hope for any comprehensive immigration reform, hotel lobbying groups are actively seeking legal remedies to alleviate this problem. These are just a few of the critical issues that the December issue of the Hotel Business Review will examine in the area of hotel law.