Why Wellness is the #1 Meeting Trend of 2019
By Diane Tighe Director of Catering & Conference Services, Washington Duke Inn & Golf Club | April 07, 2019
There is a reason that wellness is gearing up to be the top meeting trend of 2019, with associated expenditures growing double the rate of economic growth at $4.2 trillion, as reported by The Global Wellness Institute. The popularity and enthusiasm surrounding this theme cannot be ignored, making it essential for meeting planners to incorporate into each meeting and event this year.
As more individuals and companies begin to require wellness tactics as a standard, planners need strategic ideas to execute wellness plans, thoughtfully and thoroughly. There are copious emerging trends and beneficial programming in the industry that align with this topic, with a wealth of options to create a well-rounded experience for attendees. But what exactly is wellness and what are a few real ways that planners can implement it?
Wellness can be broken down into three subsets – physical, mental and social well-being – which must all be considered to truly round out the wellness sphere. As personal and professional priorities continue to blend together, successful meeting planners need to be aware of not just the goals of the event, but the goals of the individual as well. First, let's define each of the wellness subsets for a better view point and discuss how to organically incorporate each theme into your next meeting.
A state of physical well-being is not just the absence of disease. It includes lifestyle behavior choices to ensure health, avoid preventable diseases and conditions, to live in a balanced state of body, and takes into account the mind and spirit. This may include eating nutritious foods, getting enough sleep, kicking smoking, staying active, making a point to stretch regularly and much more.
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